Purpose. Insight. Alignment.
Creating the space and defining the process to allow vision and planning to happen is critical for effective change and growth. It's not easy to grapple with these things and align purpose with the heart of business strategy.
Defining an organisation's purpose is at the core of both strategy and branding. Whether you are shifting a for profit to a more holistic organisation that is seeking to be driven by the societal value it can create, take steps towards being a strong ally to our First Nations communities, or are wanting to embed your purpose deeply into your not-for-profit, then let's talk. Pop your info in the form below, or connect with me on LinkedIn.
Beyond Corporate Social Responsibility.
The time has passed where C.S.R belongs to a silo, or community engagement and sponsorship can exist outside of purpose, it is the time for Shared Value strategy. The alignment of an organisation's societal value and impact with both brand purpose and strategy allows you to build a cultural shift and to ensure your impact is a demonstration of purpose. I will help you co-design a process to have the right stakeholders engaged to consider the issues, define your purpose and plan how this forms your internal Employee Value Proposition and external brand.
Co-design. Strategy. Facilitation.
As an experienced brand strategist, a trained ally and facilitator, I can co-design and facilitate planning workshops or community engagements to ensure there is an insight driven approach to change and all are aligned to deliver on your brand promise. I create bespoke programs of change.
Whether you need a strategic brand review, to explore allyship as an individual or organisaiton, or purpose planning support as a board, or as a member of the a program team, we should talk. I can help you to grapple with the complexities of the process and bring internal stakeholders into alignment, integrating with your internal project team to support them through change.
And, if I'm not the right one to help you, I know people (and I'm happy to make introductions). The Grapple Consulting is my passion project, founded to support me in helping organisations who want to own their impact, to identify their purpose and align client, customer, stakeholder and staff experiences around that.
One a personal level, I am committed to improving my capcity as an ally to First Nations people by supporting individuals and organisaitons to proactively carry the load of change.
I am a independent consultant who brings experience from global advertising agencies and consulting firms to work directly with clients, or through other consultancies or agencies across Australia. You can find out more or connect with me on LinkedIn.
The Grapple Consulting Pty Ltd.
ABN: 81652177305
I live and work on the lands of the Wurundjeri people of the Kulin nation and the Whadjuk people of the Noongar nation and offer my respect to their elders. These are lands that were never ceeded.